The Exploratorium

Success Spotlight.

A curated selection of client partnerships where brand strategy, digital craft, and measurable outcomes converge. Each project represents a unique challenge met with our signature blend of artistic vision and technical precision.

H2O Water Network
Non-Profit • Watershed Advocacy
H2O Water Network
From rebrand to full digital ecosystem management. We helped transform the Southwest PA Water Network into H2O — Headwaters to the Ohio — building their new identity from the ground up.

01

H2O Water Network

H2O Water Network

The Headwaters to the Ohio Water Network (H2O) connects diverse water stakeholders across Pennsylvania, Ohio, and West Virginia to develop a shared vision for safe, clean water across the Upper Ohio River Basin. What started as a website project turned into a complete brand transformation — and a long-term partnership that now spans every aspect of their digital presence.

When H2O first approached Pope's Brand Media, they were still the Southwest PA Water Network — a regional advocacy group with a name that limited their scope and a digital presence that didn't match their ambition. They needed a new website, but what they really needed was a complete rebrand that could scale from a local Pennsylvania initiative to a three-state watershed coalition serving the entire Upper Ohio River Basin.

We were brought in to build the website, but quickly saw the bigger picture. We helped rebrand the organization from Southwest PA Water Network to H2O — Headwaters to the Ohio — creating a new identity that communicated their expanded mission. The WordPress build includes a partner network directory with interactive mapping, a funding hub resource database, event management, news publishing, and a resource library. Beyond the website, we now handle all their digital assets, ad campaigns, public relations, and media outreach.

3
States Served
Full
Rebrand & Identity
All
Digital & Media
Ongoing
Partnership

Services we provide: Complete brand identity and rebrand, WordPress website development and management, partner network and interactive mapping, event management, news publishing, ad campaign management, public relations, media outreach, and comprehensive digital asset management.


01

FOHSE

FOHSE Website

FOHSE manufactures the world's most powerful commercial LED grow lights, engineered specifically for cannabis cultivation and controlled environment agriculture. Their tagline says it all: bigger yields, lower energy, higher ROI.

Pope's Brand Media was brought in by Huck Yeah Productions to handle the development side of the FOHSE build — translating the creative direction into a performant, scalable platform that could communicate engineering precision without sacrificing visual impact.

FOHSE operates in a highly technical space where buyers evaluate fixtures based on photon output, energy efficiency, and ROI calculations. The site needed to serve both the data-driven cultivator and the executive making fleet-level purchasing decisions — and do it fast enough that spec sheets loaded instantly.

Partnering with Huck Yeah Productions on creative direction, we handled the full development build — product-forward layouts, interactive spec comparisons, and application-specific use cases across commercial, greenhouse, and vertical farming environments. Each fixture in their 10+ model lineup got a dedicated showcase page.

10+
LED Fixture Models
↑ 40%
Site Engagement
Employee
Owned Company

Visit: fohse.com


02

Red Fan Communications

Red Fan Communications Website

Red Fan is an Austin-based B2B tech PR and communications firm that helps companies walk into high-stakes moments — M&A announcements, IPOs, growth scaling — having already won. Their proprietary "Positioned to Win Method" has guided clients through billions in investment activity.

Pope's Brand Media was brought in by Huck Yeah Productions to build the development side of Red Fan's digital home — engineered to communicate the same strategic authority they bring to their clients' brands, fresh off their 2025 Bulldog B2B Agency of the Year win.

Red Fan serves complex B2B tech markets — fintech, supply chain, edtech, agritech — where credibility is everything. The site needed to position them as the firm you call when the stakes are highest, and do it with the polish their billion-dollar client roster expects.

Working alongside Huck Yeah Productions on the creative vision, we delivered the full development build — a strategy-first experience that leads with outcomes over process. The site centers on their proprietary four-step methodology with case studies that demonstrate measurable impact.

$B+
Client Transactions
2025
Agency of the Year
6
Service Lines

03

IREM Austin

IREM Austin Website

IREM Austin is the professional chapter of the Institute of Real Estate Management, serving property managers across commercial, residential, asset management, and real estate sectors in the greater Austin area.

Pope's Brand Media was brought in by Huck Yeah Productions to develop IREM Austin's digital platform — a membership-first experience built to serve multiple audiences, from seasoned CPM-designated professionals to early-career property managers.

IREM Austin juggled event promotion, membership management, scholarship programs, and committee coordination across fragmented systems. The site needed to unify these functions while communicating the prestige of the CPM designation.

Partnering with Huck Yeah Productions on creative direction, we handled the development build end-to-end — clear pathways for different career stages, integrated event calendars, committee sign-ups, and scholarship information, all wrapped in a professional aesthetic.

100s
Active Members
CPM®
Certification Support
Award
Future Leaders Program

04

News & Views

News
&
Views
Confluence, PA
Where Mountains and Rivers Meet

News & Views is a local news publication serving Confluence, Pennsylvania and the Turkeyfoot Valley region. This project is personal for Pope's Brand Media — Confluence is home.

Small-town journalism faces existential challenges — limited budgets, volunteer contributors, and audiences split between digital and print. News & Views needed a platform that was dead-simple to publish to, mobile-friendly for readers, and sustainable to maintain.

We built a clean, fast-loading WordPress publication with an editorial layout that gives weight to local stories. The design prioritizes readability and community connection.

Local
Community Focus
Free
Newsletter Delivery
Confluence
Pennsylvania

Under the Hood
Configure the Machine
Every project runs on the same engine. See what powers Pope's Brand Media.

05

Mills Roofing Inc.

Mills Roofing Inc.

Mills Roofing Inc. has been Tahoe and Reno's premier roofing company since 1978 — over 45 years of expertise in mountain roofing, snow management, and residential/commercial roof systems. When they needed a digital partner who could match their decades of craft with a modern online presence, they turned to Pope's Brand Media.

Mills Roofing had built an impeccable reputation through word of mouth and their A+ BBB rating, but their digital footprint wasn't keeping pace. They needed a website that conveyed 45+ years of mountain roofing authority, a Google Ads strategy to capture high-intent local searches, and ongoing SEO to dominate the Reno-Tahoe market against larger competitors.

Over the last three years, we've managed their complete digital ecosystem — website development and maintenance, Google Ads campaigns targeting snow removal, roof replacement, and Roof Maxx services, plus ongoing SEO and content strategy. The WordPress build showcases their certifications, service areas from Incline Village to Fallon, and their unique snow monitoring memberships.

45+
Years in Business
A+
BBB Rating
4.9★
Google Rating
3
Years with PBM

Services we provide: WordPress website management, Google Ads campaign management, search engine optimization, digital marketing strategy, content development, and ongoing web care.


Mountain Code
See Onboard Features
Three years managing digital marketing for a 45-year roofing company. See the toolkit.

06

CharitySmith NonProfit Foundation

CharitySmith

CharitySmith makes it simple for families and individuals to start memorial funds that honor loved ones. They handle the paperwork, banking, websites, donations, and taxes — so people can focus on what matters: the cause they care about. Pope's Brand Media has managed all of CharitySmith's digital assets and website since 2019.

Creating a memorial fund is emotional and overwhelming. CharitySmith needed a digital presence that was warm, trustworthy, and frictionless — guiding grieving families through a process that's usually buried in red tape. The platform had to make nonprofit creation feel accessible, not bureaucratic, while handling donations, tax compliance, and fund management behind the scenes.

Since 2019, we've managed every aspect of CharitySmith's digital ecosystem. The WordPress build prioritizes emotional clarity — clean design, compassionate copy, and a streamlined fund creation flow. We handle ongoing maintenance, security, social media integration across Facebook, X, Instagram, and YouTube, donation system management, and the kind of steady, reliable web care that lets a small nonprofit punch well above its weight.

2019
Partnership Started
6+
Years Managed
Full
Digital Management

Services we provide: WordPress website management, donation platform integration, social media management, content strategy, security monitoring, and comprehensive web care since 2019.


07

Visit Confluence

Visit Confluence

The official visitors guide for Confluence, Pennsylvania — where the Casselman River meets the Youghiogheny. Gateway to the Laurel Highlands, the Great Allegheny Passage, and some of the best outdoor recreation in the eastern United States.


06

Visit Garrett

Visit Garrett

Community tourism website for the Borough of Garrett, Pennsylvania. Event listings, business directory, visitor resources, and municipal information for residents and travelers alike.


07

Visit Rockwood

Visit Rockwood

Discover Rockwood, Pennsylvania — a small borough rich in history, outdoor adventure, and community spirit along the Great Allegheny Passage. Built with local SEO and event management in mind.


08

Ohiopyle Borough

Ohiopyle Borough

The little borough inside the park. Official website for Ohiopyle, PA — gateway to Ohiopyle State Park, the Great Allegheny Passage, and world-class whitewater rafting. Municipal resources, event listings, and visitor information.


09

Somerset County Recreation & Trails

SCRTA

Promoting outdoor recreation, trail development, and community wellness throughout Somerset County. Full site build with event management, trail guides, and membership integration.

Visit: scrta.org


10

Confluence PumpkinFest

Confluence PumpkinFest

Annual fall festival celebrating community, harvest, and the spirit of small-town Pennsylvania. Complete event site with vendor management, schedule, and ticket information.


11

The Tissue Farm

The Tissue Farm

Tissue culture propagation and specialty plant nursery serving growers throughout the region. Custom WordPress build with WooCommerce integration for online plant sales.


12

Confluence Cyclery

Confluence Cyclery

Bicycle shop and trail outfitter located at the junction of the Great Allegheny Passage and the Youghiogheny River Trail in Confluence, PA. Rentals, repairs, and guided rides.


13

Confluence Farmers Market

Confluence Farmers Market

Local farmers market bringing fresh produce, artisan goods, and community together every season in Confluence, Pennsylvania. Vendor directory and seasonal schedules.

CLIENT WORK

Success Spotlight.

A curated selection of client partnerships where brand strategy, digital craft, and measurable outcomes converge. Each project is a unique challenge met with our signature blend of artistic vision and technical precision.

H2O
WATER NETWORK
FEATURED

H2O Water Network

Originally Southwest PA Water Network, Pope's Brand Media was brought in to build their website and ended up guiding a full rebrand to H2O. Since then we've handled every digital asset, ad campaign, and PR moment.

Rebrand Website Ad Campaigns PR
Visit h2owaternetwork.org →

01 · Featured

Recent case studies.

FOHSE

LED TECHNOLOGY

FOHSE

Enterprise LED grow lights for controlled environment agriculture. Bigger yields, lower energy, higher ROI — the engineering precision of their product line demanded an equally precise digital platform.

Developed in partnership with Huck Yeah Productions.

View project →
Red Fan Communications

B2B COMMUNICATIONS

Red Fan Communications

Austin-based B2B tech PR firm that helps companies walk into high-stakes moments already having won. 2025 Bulldog B2B Agency of the Year.

Developed in partnership with Huck Yeah Productions.

View project →
IREM Austin

NON-PROFIT / REAL ESTATE

IREM Austin

Professional chapter serving property managers across commercial, residential, and asset management sectors in greater Austin.

Developed in partnership with Huck Yeah Productions.

View project →

LOCAL MEDIA

News & Views

Reviving local journalism for Confluence, PA and the Turkeyfoot Valley. Built to be dead-simple to publish and sustainable to maintain.

View project →
Mills Roofing

ROOFING & CONSTRUCTION

Mills Roofing Inc.

Tahoe & Reno's premier roofing experts since 1978. Three years of website management plus Google Ads campaigns and SEO.

View project →
CharitySmith NonProfit Foundation

NON-PROFIT

CharitySmith NonProfit Foundation

Memorial fund platform that helps families honor loved ones. We've managed all their digital assets and website since 2019.

View project →

02 · Community & Tourism

Small towns.

Tourism sites, municipal websites, and community platforms across western Pennsylvania.

Visit Confluence

TOURISM

Visit Confluence

Visit Garrett

TOURISM

Visit Garrett

Visit Rockwood

TOURISM

Visit Rockwood

Ohiopyle Borough

MUNICIPALITY

Ohiopyle Borough

SCRTA

RECREATION

SCRTA

Confluence PumpkinFest

EVENTS

Confluence PumpkinFest

03 · Local Business

Neighbors & friends.

The Tissue Farm

AGRICULTURE

The Tissue Farm

Confluence Cyclery

RETAIL

Confluence Cyclery

Confluence Farmers Market

COMMUNITY

Confluence Farmers Market

settings

UNDER THE HOOD

See what powers these builds

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