1. Parties Involved
This Marketing Services Agreement (“Agreement”) is made and entered into by and between Pope’s Brand Media (“Service Provider”) and Southwestern PA Water Network (“Client”).
2. Scope of Work
The Service Provider agrees to provide a comprehensive content marketing strategy for the Client. This includes content creation and management, community engagement, social media management and advertising, newsletter management, and rebranding services. The specific details of these services are outlined in the proposal.
3. Rebranding
The Service Provider will initiate a rebranding process at the start of the marketing campaign. This includes designing a new logo, updating brand materials, and aligning all marketing efforts with the new brand identity. The rebranding will be completed before the launch of other marketing activities.
4. Payment Terms
The Client agrees to pay the Service Provider a total fee of $26,000. The payment schedule is as follows: an upfront payment of $6,500 is due upon signing this Agreement. The remaining balance will be paid in three quarterly installments of $6,500 each, due 90 days after the upfront payment and every 90 days thereafter.
5. Budget Breakdown
The total fee covers the following: $1,500 per month for content creation and management ($18,000 annually), $500 per month for Facebook and Instagram advertising ($6,000 annually), and a one-time rebranding cost of $2,000.
6. Deliverables and Timeline
The Service Provider will provide a detailed timeline and deliverables schedule, which will be mutually agreed upon. Key milestones include the completion of rebranding, the start of monthly content creation, and the launch of social media campaigns. Adjustments to the timeline may affect the payment schedule.
7. Confidentiality
Both parties agree to keep confidential any proprietary or sensitive information exchanged during the course of this Agreement. This confidentiality obligation shall survive the termination of this Agreement.
8. Cancellation and Refund Policy
Should the Client choose to cancel the project after the initial upfront payment but before the completion of the project, the Service Provider will retain the upfront payment. Quarterly payments made after the initial payment will be prorated based on the work completed up to the termination date.
9. Termination
Either party may terminate this Agreement with written notice if the other party fails to meet the terms outlined herein. In the event of termination, the Client will be responsible for payment for work completed up to the termination date.
10. Dispute Resolution
Any disputes arising from this Agreement will be resolved through mediation or arbitration, as agreed upon by both parties. The decision of the mediator or arbitrator shall be final and binding.
11. Governing Law
This Agreement shall be governed by and construed in accordance with the laws of the Commonwealth of Pennsylvania. Any legal actions or proceedings related to this Agreement shall be conducted in the courts of Pennsylvania.
12. Agreement Acceptance
By signing below, both parties agree to the terms outlined in this Agreement. This Agreement constitutes the entire agreement between the parties and supersedes any prior agreements or understandings, whether written or oral.